Lavender Eyes Ultra violet may be the 2018 Pantone Color of the Year, but other shades of purple have proven to be equally popular. Subdued tones like lilac and lavender are great for wedding makeup because they're more unexpected than neutrals but still have a flattering finish. Try a pale purple eye with a purple-toned pink lipstick. Urban Decay Eyeshadow in Psychedelic Sister, $20, is beautiful with any eye color.
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